BHM: What can brown do for you?

I’ll make this one short and sweet. Originality is not achieved through color. Applying a pallet swap to someone else’s story does not qualify as a “new spin.” It’s a cheap trick, a shortcut to reach a previously untapped resource—minority audiences.

It’s not uncommon to want to pay homage to the stories that precede us, to revisit the myths that we will hand down to our children and grandchildren. An alien falls to earth. A vigilante haunts the streets. A patriot fights for justice. We repeat these stories like ballads in old watering holes, each incarnation shifting slightly to fit our culture and our desires.

But how that slight shift matters! And that shift must be more than just a variation in shade. Point blank? If you make the decision to create a black character pastiche, you best make that decision mean something. It should alter the nature of the work. We don’t need a black Superman. We have Superman. To make audiences sit up and take notice, to truly examine the theme of the alien beneath the lens of race?

You establish an Icon.